Adding social proof sections to your website or landing pages and emails is a good marketing strategy to optimize conversion rate by easing the minds of your worried and unsure customers.
In this tutorial video, our Product Marketing Manager Oskar will show you how to add social proof to your landing pages and emails using GetResponse. He will demonstrate how easy it is to make social proof sections by using GetResponse’s library of pre-design templates that have built-in sections.
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Social proof is the concept that people will follow the actions and decisions of others based on a normative social influence. It is a marketing tactic that, when used properly, can be an effective method to increase your conversion rate and improve the success of your marketing campaign as a whole.
What’s a better way to build trust between you and your prospect customers than to let them see other’s testimonials and reviews about you or your business, right?
Oskar Jaśniewski is a Product Marketing Manager at GetResponse. He is immersed in different tasks such as, but not limited to, monitoring and optimizing conversions and developing and managing integrations service.
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